
This activity powers an unmatched data asset which along with world-class analytics and marketing capabilities, enables clients to accelerate their marketing activities and ROI. AIR MILES collectors earn AIR MILES at more than 300 leading Canadian, global and online brands and at thousands of retail and service locations across the country. We own and operate the AIR MILES ® Reward Program, Canada’s most recognized loyalty program, and Netherlands-based BrandLoyalty, a global provider of purpose-driven, tailor-made, campaign-based loyalty solutions for grocers and other high-frequency retailers. For more information, visit The AIR MILES Reward Program is Canada’s most recognized loyalty program with approximately two-thirds of all Canadian households participating. We help financial services providers, retailers and other consumer-facing businesses create and increase customer loyalty across multiple touch points from traditional to digital to mobile and emerging technologies. Our solutions are focused on helping partners achieve their strategic and financial objectives, from increased consumer basket size, shopper traffic and frequency and digital reach to enhanced program reporting and analytics. is a leading provider of tech-enabled, data-driven consumer loyalty solutions. Alliance Data will retain 19% of the outstanding shares of Loyalty Ventures common stock, which Alliance Data intends to divest in a tax-efficient manner.
#Common stock pro rata distributions pro#
Any fractional share of Loyalty Ventures common stock otherwise issuable to an Alliance Data stockholder will be sold in the open market on such stockholder’s behalf, and such stockholder will receive a cash payment for the fractional share based on its pro rata portion of the net cash proceeds from all sales of fractional shares. Fractional shares of Loyalty Ventures common stock were not distributed. Alliance Data stockholders entitled to receive the distribution received a book-entry account statement or a credit to their brokerage account reflecting their ownership of Loyalty Ventures common stock. The separation was achieved through the pro rata distribution of 81% of the outstanding shares of Loyalty Ventures to holders of Alliance Data common stock after the market close on November 5, 2021, with Alliance Data stockholders receiving one share of Loyalty Ventures common stock for every two and one-half shares of Alliance Data common stock held at the close of business on the record date of October 27, 2021.
#Common stock pro rata distributions free#
With our market-leading positions, strong free cash flow profile and commitment to new investments in growth, we are confident we will create and enhance value for all our stakeholders.” “Loyalty Ventures’ dedicated and passionate team will leverage our extensive loyalty expertise towards transforming the shopping experience in markets around the world, while making a positive difference in the lives of consumers.

“Today marks the culmination of our journey as part of Alliance Data, and the beginning of our future as an independent, public company committed to helping our retail partners accelerate their growth and strengthen their connections with their customers,” said Charles Horn, CEO of Loyalty Ventures Inc. Loyalty Ventures common stock will begin regular-way trading today on Nasdaq under the ticker symbol “LYLT”. (Nasdaq: LYLT), a leading provider of tech-enabled, data-driven consumer loyalty solutions through its Canadian AIR MILES ® Reward Program and leading international loyalty business, BrandLoyalty, today announced that it has completed its previously announced separation from Alliance Data Systems Corporation and is now an independent, publicly traded company. 08, 2021 (GLOBE NEWSWIRE) - Loyalty Ventures Inc.
